Helping you to do business better

When you work with us, we become an extension of your team and really get to know your business. This way we can understand what makes you different from your competitors and what persuades your customers to choose you.

About Shooting Star

Shooting Star was set up in 2006 by directors Kate Strawson and Jez Ashberry, who had one aim: to help businesses be more successful by raising their profile and enhancing their reputation. And that is still our mission today. 

Even though the tools we use may have changed, our reason for coming to work in the morning is the same. Nothing makes us happier than reading about our clients’ expansion plans or new business wins in the national news or on social media.

And because our team is made up of ex-journalists, chartered marketers, event managers and experienced PR professionals, we can look after all aspects of your PR and marketing. We know how to create interesting and engaging content that really resonates with your target audience, and we put creativity at the forefront of everything we do. 

Let’s meet for a chat!

Meet our team

Our team is made up of ex-journalists, events, digital and marketing specialists. Each member of the team brings something special to the table. If you’d like to see who you’ll be working with, take a look at our profiles below.

Kate Strawson


Kate studied journalism and worked as a journalist before moving into PR. She set up Shooting Star with Jez in 2006. In her spare time she loves travelling and has backpacked around Australia and New Zealand and hiked along the Great Wall of China. She also enjoys walking her dog Bailey and learning Italian.

Star sign: Scorpio – determined, loyal and resourceful

Jez Ashberry


One of the agency’s founders, Jez was a print journalist before moving into PR and running the press office at the University of Lincoln for eight years. He is pernickety about punctuation and a stickler for good grammar. He’s married with two grown-up kids. He's a dog lover and likes beer, whisky, baking bread, reading, writing, acting and directing. 

Star sign: Pisces – intuitive, creative, caring

Maz Davis

Account Director

Maz studied marketing at De Montfort University and has worked in senior brand marketing roles across the toy, nursery and watch sectors. She works on PR and marketing campaigns across a portfolio of clients and is responsible for account management, communications, media planning, event planning and activation. In her spare time she loves travelling, genealogy and walks in the countryside with her terrier Brush.

Star sign: Aquarius – assertive, creative, passionate and honest

Emma Van Nieuwenhuijzen

Senior Marketing Manager

Emma worked for Unilever while studying PR and co-ordinated their internal brand launches including Lynx, Hellmann's and PG Tips. She also worked in house for a glamping provider at festivals throughout the UK and Ireland. In her spare time, Emma loves to travel, cook, swim, entertain friends and family and walk the open countryside accompanied by her black labrador.

Star sign: Libra – easy-going, sociable, intelligent

Molly Hare

Senior Account Executive

Molly joined Shooting Star after graduating from Leeds Beckett University with a first class degree in PR and Journalism. Since then she has worked exclusively for the agency’s longest-established client, the Greater Lincolnshire LEP, and now provides bespoke support including website management, media relations, copy writing, social media, and events for a range of our clients. In her spare time, Molly can be found reading up on astrology, attending live gigs or socialising with friends with an Aperol Spritz in hand!

Star sign: Taurus – loyal, pragmatic, down-to-earth

Amy Harrison

Account Executive

Amy studied Journalism at Brunel University London before venturing into local government communications. With three years' experience in public sector media and communications, she has strong media relations skills and a wealth of experience with both internal and external engagement. Outside of work Amy is a bit of an 80s film fanatic and enjoys playing netball.

Star sign: Libra - sociable, balanced and easy going 

Sam Clarke DipM ACIM CMktr

Digital Marketing Manager

Sam is a fully qualified Chartered Marketer. He has worked freelance, client and agency side for over ten years in a variety of sectors and provided consulting services for SMEs as far away as Norway and San Francisco. Sam is responsible for all things digital marketing from planning, budgeting and execution to analysis and reporting. In his spare time Sam loves to be creative with plenty of hobbies such as miniature painting, gardening and DIY.

Star Sign: Libra – Balanced, Fair and Understanding

Elliot Dickinson Social Media Executive

Elliot Dickinson

Social Media Executive

A self-proclaimed jack of all trades, Elliot recently joined Shooting Star as our Social Media Executive. They are an expert on all things engagement, have a background in data analysis, and have over a decade of experience in graphic design and videography. Elliot has a new hobby every month, but can usually be seen cleaning up after their rescue rabbit’s path of destruction.

Star sign: Aquarius - innovative, progressive, independent.

Tamzin Burch Shooting Star

Tamzin Burch

Junior Account Executive

Tamzin is a University of Derby graduate, having studied Marketing, PR and Advertising. While at university, she worked part-time in marketing, undertaking internships and freelance work in various sectors. She is a social media fiend and loves copywriting. She enjoys writing so much she has even self-published her own novel. Tamzin works alongside Maz and Amy across many of our accounts. An old soul, Tamzin loves 70s music, especially Fleetwood Mac, and vegetarian food, travelling and scoring epic second-hand finds at car boots, in charity shops and at vintage fairs.

Star sign: Taurus: Ambitious, genuine and thoughtful


Junior Office Dog

Luna joined Shooting Star in 2019 after moving up to Lincoln from Kent. She’s a cheeky Jack Russell terrier and provides an interesting contrast to Hugo, the senior pooch in the office.

Luna has a very sweet personality and even though she’s a little timid with strangers at first she loves cuddles and having her tummy tickled. When she’s not guarding the office she enjoys chasing her ball on West Common and trying all sorts of food, from cucumber and tomatoes to oranges and bananas.

Star sign: Cancer – tenacious, loyal, insecure

Fancy joining our team?

We’re a fun-loving, caffeine-fuelled bunch with a penchant for all things creative and cake-shaped!

We’re always on the lookout for fresh talent to join our team, and we enjoy helping people to get their feet on the career ladder.

We’ve always offered work experience placements to students and graduates, and we run a paid Rising Star internship scheme for the most promising candidates. So far five of our interns have secured full-time permanent jobs with us, and many now have flourishing careers in PR and marketing.

If you’re interested in any of these opportunities, get in touch by emailing your CV to

What's it like at Shooting Star?
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