Expert comments in the media

Become a trusted expert in your field and increase your exposure.

Positioning our clients for expert comment in the media or ‘newsjacking’ is an excellent PR tactic to position yourself as an authority in your field

Differentiate from competitors, gain exposure in trending stories and build trust with your audiences.

Newsjacking is a method of adding your opinions to trending local and national news stories so using high profile news to get yourself noticed and gain credibility. It could be offering your thoughts on unemployment, how Brexit has affected trade, social care standards or eco-friendly solutions helping to battle climate change.

Shooting Star keep up to date with newsworthy trends and use trusted tools to offer our clients to the media for comments and opinion pieces or secure expert speaker opportunities at conferences and events.

Get in touch to find out how our team can help raise your profile.

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