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Every business should have a website.

A website is your digital shop window to the world; it doesn’t necessarily need to have all the bells and whistles, but it should be on brand, clear and easy to use to find information.

A good website reflects your company

It can alter the first impressions of your potential customers. People will navigate away from your website in three seconds if it takes too long to load and will leave in under 30 seconds if it doesn’t capture their attention. So, the clock is ticking for your company to make an impression!

Keeping the content on a website up to date and relevant with announcements, blog posts, case studies, testimonials, new information etc can be very time consuming, but it is important to refresh the content regularly to keep it engaging and relevant. Shooting Star can manage the content on your website as part of an ongoing marketing plan.

At Shooting Star, we use a range of tools to analyse your website from a technical performance point of view as well as design, structure and content. We help businesses to make improvements to their existing websites, thereby generating more sales or valuable leads, or we can help project-manage the design, build and copywriting for a new website working with our trusted suppliers.

Get in touch with our stars to discuss your requirements.

A website provides a digital presence for your business, making it accessible 24/7 to potential customers. It builds credibility, helps reach a wider audience, supports marketing efforts and can drive leads and sales. 

Common types include: 

  • Business/corporate websites for promoting services or products 
  • E-commerce websites for selling products online 
  • Portfolio websites for displaying work (e.g., designers, photographers) 
  • Blogging websites for sharing content and news 
  • Educational websites for learning and training 
  • Social media and networking websites 

SEO (search engine optimisation) is crucial for improving your website’s visibility in search engine results. Optimising your website with relevant keywords, quality content and technical improvements can help attract organic traffic and improve you domain authority score. 

  • SEO: Optimise for search engines. 
  • Content marketing: Publish valuable blog posts, videos, etc. 
  • Social media: Share website content and engage with followers. 
  • Email marketing: Drive traffic by sharing content with subscribers. 
  • Paid ads: Use Google Ads or social media ads to increase visibility. 
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