Has marketing really changed so much? Or is it more a case of sifting through the noise to find the truth?

Every business wants engaged, happy and enthusiastic staff and more and more businesses are now handing control of their social media channels over to their staff. But is this wise?

In today’s digital age, it is always surprising to hear when a business does not have a website or does not use its website effectively.

As you may already know, the team at Shooting Star love making an exhibition of themselves! We regularly speak and exhibit at trade shows and business expos as they offer an unrivalled opportunity to speak directly to lots of potential customers, suppliers, partners and even potential employees all in one place!

If you missed it, here are some key takeaways from our joint hosted event with Google, Invest Newark and Sherwood and Newark and Sherwood District Council last week.

SEO has matured; it’s more than just technical work and optimisation and understanding how it fits within all marketing is the key to success.