PR

Our long-standing glass packaging client Beatson Clark won a grand total of six industry awards last year, with a little bit of help from Shooting Star! 

Riseholme College business student and jewellery entrepreneur Meghan Barnard has just spent a week getting some work experience with us. In this guest blog she shares some top tips on making the most of the internet to boost your business. You can follow Meghan’s business on Instagram @handmade_jewellery_by_meghan.

Every year we receive an overwhelming number of applications from local charities to be our Charity of the Year, but the standout winner this year in our staff vote was Lincolnshire Rural Support Network.

When it comes to SEO, keywords, meta descriptions and technical fixes are all still important, but since AI came on the scene public relations has become increasingly significant.

Backlinks – links to your website from another website – have been a significant factor in how search engines rank websites since the early 2000s. In the world of search engine optimisation (SEO) they’re like votes of recommendation from other websites. So it’s only natural that more and more businesses are spending time building online […]

Public relations, or PR, is all about communicating with the public and building a positive reputation for your business.  

Fostering a good relationship with the public and wider stakeholders is vital for organisations of all sizes, meaning that PR should always be a part of your wider marketing strategy. 

It can sometimes be tricky knowing where to start when it comes to the world of public relations, so this blog covers the basics of creating a PR strategy and plan.

Our latest blog comes courtesy of Amy Catherall, a third-year Communications and Public Relations student, who spent a week with us on work experience. After getting to experience the process of crisis communications at first hand during her time with us, Amy shares her tips on how social media can be adopted into your crisis plan… 

From tea with Paddington to jumping out of a helicopter with 007, Queen Elizabeth II was a big fan of PR stunts.

When it comes to social media you’re spoilt for choice, and it seems that a new platform emerges every year. However, not every platform is relevant for every business.

P&O Ferries made a drastic decision last week to make hundreds of staff redundant in order to reduce spending and keep business afloat. But at what cost has this come to its reputation? Account Executive Molly dives into the story’s timeline of PR faux pas here.