News – Page 9

Digital PR is a must-have marketing technique for businesses in an increasingly competitive digital world. In this blog, we’d like to take you through digital PR in depth and discuss how it could help your business expand its customer base and get ahead of the competition.

Since Kate Strawson and Jez Ashberry launched Lincoln’s first PR and marketing agency fifteen years ago, we’ve worked with hundreds of clients large and small all over the UK and overseas.

We have welcomed two new team members in the last month! Amy Harrison has joined the team as an account executive and Sam Clarke has returned to Shooting Star as Digital Marketing Manager after a year working as Marketing Manager at Visit Lincoln.

Instagram is going through some big changes as it battles the big guns of Tik Tok and YouTube.
We’ve rounded up some of the biggest and best changes to the platform to keep you up to date and feeling ready to post.

Big hitter Maz Davis has joined us as a Senior Account Manager, heading up several big client accounts as demand for our marketing services grows.

Reopening anxiety is a real problem for a lot of people, especially those who have found themselves thriving in the pandemic and are feeling dread about what they will have to return to in a “normal” world.
This is something we’ve been speaking about openly as a team; we’ve been thinking about the causes of reopening anxiety and what changes we might see in the future to tackle it.

When it comes to shouting out about your business, sometimes money talks and the best way to get your message in front of the right audience is to use advertising. We’ve put together an analysis of both traditional and digital advertising to help you make the right decision for your business.

A new update from Twitter will allow users to share their photos in full on other users’ timelines and will improve the visual aspect of Twitter.

We’re looking for an experienced PR with marketing skills and creative flair to lead on some exciting accounts.

Instagram is a visually engaging platform full of opportunities for you to show what your business is all about and build a community for your brand. The platform is continuously rolling out new business-specific features and it can be hard to know where to start. If you’re thinking about setting up an Instagram account for your business, check out our top tips to ensure you’re maximising its potential.